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Debra Airey

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PROFESSIONAL EXPERIENCE

Director of Content Production, Doremus, NY          Dec 2012- Present

Award winning producer of commercials, integrated campaigns and installation events.  Currently manage integrated production team.  Duties include hiring and developing talent, managing workflow and budgets, overseeing all content production, from low budget to multi-million dollar accounts.

Created in house production company focused on ideating and producing real time social media content for current clients.

Responsible for production of several live events and live broadcasts.

Team Leader committed to executing each job flawlessly in a nimble and modern way.

Clients include:  Hiscox, J&J, O-I, 3M, Visa, CFA

Freelance Producer, Doremus, NY                        sept 2008-Dec. 2012

Worked on and won several new business pitches including Cigna Healthcare, BNY Mellon, Sun Life Financial.  Other clients include Finra, Russell Investments, Quintiles, and QBE. Established Agency production process and protocol and implemented it throughout network.

Freelance Producer, JWT, NY                               DEC 2006- Sept 2008

Worked on Several Accounts including Macys, HSBC, Smirnoff and Listerine.

Partner, Senior Producer, GOTHAM INC., NY          Oct 2000- Dec 2006                                                  

Fully integrated producer with an expertise in television, print, and content production. Experience with international shoots:  South Africa, Australia, New Zealand, Thailand, Brazil, Chile & Canada.  Experience with animation and VFX.  Experience with celebrity talent and negotiations.  Clients include Priceline, AT&T, Maybelline, HomeGoods, NFL/United Way, Fresh Direct, Ross Labs, AOL.

Producer, TBWA/Chiat Day, Los Angeles               SEPT 1999-sept 2000                                            

Clients include Taco Bell and Sony Playstation

Assistant Producer, Young & Rubicam, NY           Apr 1995-Aug 1999 

Assisted Executive Producers with all aspects of production.  Worked independently on tabletop shoots, insert shoots, test commercials and animatics. 

 Extensive experience with new business pitches and internal videos. Clients include:  Metlife, KFC, AT&T, Colgate-Palmolive, Jell-O, Advil, US Census, amfAR

                                                     

Education

Wilkes University, Wilkes-Barre, PA.                                                            MAY 1994

Magna Cum Laude

 

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